Unfortunately,
as is the case with the potential benefits of cloud technology, the potential
legal and ethical issues are also numerous. The first of these surround
privacy. The concern held by privacy advocates is that the companies hosting
the cloud services have complete control over the communication and data that
is stored between user and the host company. Essentially, service providers
have a complete hold over the data they are storing, and as such, are
responsible for a lot of private information and data (Keith, 2010). Once this
is out of the hands of the users, the fear is that it can be used for purposes
that the user does not desire, and without permission. As such, there has been
a push of late by privacy advocates for a higher level of transparency from the
service providers in order to prevent the illegal usage of user information
(Security watch, 2012).
Another ethical concern is that or
security. Especially in the realm of business, this concern is what may be
delaying an even more rapid adoption of cloud technology. The very fact that
data is not being stored in the data centers of businesses means that security
concerns are heightened (Keith, 2012). The ability to physically and visually
inspect the links and access ports of the storage devices is the only way to
absolutely ensure that security is not compromised and that data is not leaked
or lost (Keith, 2012). This has the potential to open the door to issues
involving data access, data segregation, accountability, and hackers, among
others. Because of this, there is an added incentive for service providers to
be able to ensure security to their clients (Security Watch, 2012). The main
concern is that as the technology continues to improve, criminals will find a
way to exploit the new and unaddressed weaknesses in the systems, compromising
data.
The final ethical issue that we will
discuss is the idea of sustainability. Cloud technology is assumed to be an
environmentally ethical way of storing and accessing data, but the fact is that
there is no study to support this idea (Keith, 2012). As it stands, there does
not seem to be any less of a carbon footprint left by cloud centers as would be
left by various private data centers. The energy consumption of the various
cloud datacenters is a concern to ecologists. Their suggestion of renewable
energy sources and small compromises in energy consumption in order to reduce
environmental impact has been adopted by some providers, but not by most.
As
with any new technology, there are ethical and legal concerns that need to be
addressed. Especially as the technology improves and advances, it outruns the
current laws. These concerns need to be addressed, and that is what is
happening with cloud technology. As it is being more readily adopted, the laws
are adjusting to address the concerns of both providers and users. It will
never be perfect, but in all likelihood the main concerns will be addressed
before this technology is too old.